HereaboutWork
Concept projects.
Websites for made-up local businesses, each designed from scratch and each labelled Concept Project.
Concept projects
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Concept Project · Electrician, BlacktownPell & Daughter Electrical
A father-and-daughter electrician whose homepage is a switchboard: flip a breaker to add the job to your quote.
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Concept Project · Cantonese seafood restaurant, HurstvilleShun Tide Seafood 順潮海鮮酒家
A Cantonese seafood restaurant whose homepage is a wall of handwritten menu strips that explain what is in the tank.
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Concept Project · Nail studio, NewtownSecond Coat Nail Studio
A Newtown nail studio where booking starts by tapping a colour on the studio's swatch fan.
How each one is made
- A written brief first: name, suburb, story, customers.
- Three different directions sketched, one chosen.
- Checked on phone, tablet and desktop before it's published.
- Photos are AI-generated and say so.
Client work
Client sites will be listed here only with the owner's permission. Designs made before anyone has agreed are never shown in public.